BYD or “Build Your Dreams” – Greece’s official website & car configurator end-to-end design and creation

Our objective is to craft a distinguished image for BYD in the Greek market, highlighting the manufacturer’s vehicles, technology, philosophy, and commitment to e-mobility. We were tasked with developing a website prioritizing lead generation to maximize conversion opportunities. Following thorough analysis, brainstorming, and design, our team devised various persona scenarios to enhance the customer experience on the website.

The design of BYD’s website in Greece was driven by a mobile-first and lead generation-first strategy. Sfakianakis Group, recently appointed as the National Dealer for BYD in Greece, entrusted us with crafting their new image and supporting them along the way.